Industry Solutions
Copywriting For Hotels
Reduce OTA commission and drive direct bookings with website content that sells — from room and suite descriptions to spa, dining, and destination pages that turn lookers into guests.
Our Approach
Data and Copywriting — Partnered
Copywriting is part skill, part magic and combined with data it's also targeted. We use proprietary and industry data sources to analyse audience preferences and create content that truly resonates.
Data-Driven
Proprietary data sources inform every piece of content we produce
Specialist Writers
Industry experts who understand your sector from the inside out
Targeted Content
Content that resonates with your specific audience segments
Your Audience
Why Hotels Need Effective Copywriting
Understanding your audience is key. Here are the key groups your content should address.
Leisure Guests
Couples, families, and solo travellers comparing hotels online. Evocative room descriptions, stunning facility pages, and local area guides help them picture their stay and book direct.
Business Travellers
Corporate guests and PA bookers evaluating meeting rooms, Wi-Fi, and location. Professional, fact-rich content wins repeat bookings and corporate rate agreements.
Event & Wedding Planners
Organisers sourcing venues for conferences, weddings, and celebrations. Dedicated event pages with capacity, packages, and testimonials turn enquiries into confirmed bookings.
Travel Agents & OTAs
Third-party sellers listing your property across booking platforms. Unique, keyword-optimised descriptions improve ranking and click-through on every channel.
What We Offer
Services for Hotels
All services include proofreading as standard. Basic rate: 7p (GBP) per word
Hotel Website Copywriting
Room & Suite Descriptions
Restaurant & Spa Pages
Meeting & Events Content
Destination & Local Guides
OTA Listing Optimisation
Email & Loyalty Campaigns
Proofreading
Our Process
How Does It Work?
Schedule a Consultation
Speak with your dedicated account manager to discuss your content needs and goals.
Action Proposal
We create a detailed proposal and assign a specialist writer with relevant industry expertise.
Content Production
Our team produces your content with three rounds of proofreading and peer review.
Delivery & Review
Receive your content with a revision window — up to two free edits within 72 hours.
Approval & Ownership
Once approved and payment received, you own the content permanently and outright.
FAQ
Frequent Questions
How fast can you write?
How much input do I need to provide?
What if I need revisions?
Who owns the content?
How much does it cost?
Do you have SLAs?
What about plagiarism?
Ready to elevate your hotels content?
Our team operates across multiple time zones — UK, US, Australia, and New Zealand — ensuring faster turnarounds and access to local expertise. Free consultation available.